Inspire Others

At the William Middlebrooks Company, we believe that our founder’s concern for kids and families must extend beyond our business to the world in which they live.

Our company prospers because people take us into their hearts and homes. They have an emotional connection to our various frontline brands because of their experiences with it, so our actions as a company must live up to the stories we tell and the products we share. This is why we take seriously our obligation to produce responsible content and products, maintain respectful workplaces, invest in communities and care for our planet.

But citizenship isn’t just a responsibility we have as a company. It is a unique opportunity to connect with and inspire others. The example we set as a company is nothing compared to the impact we can have when we inspire the young people and families we reach every day to take action, make a difference, think creatively, live healthier, conserve nature and strengthen our communities!